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Where Have All The Holiday Shoppers Gone? (Hint: They're Not At The Mall)
This post is sponsored by YuMe. As you head to your local department and electronics stores to buy sweaters and gadgets this holiday season, you may notice something different: fewer crowds. Where have...
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Gérard Depardieu Says He Is 'Proud To Be Russian' In This Slightly Terrifying...
French actor Gérard Depardieu capped his recently granted Russian citizenship earlier this year by signing up to become the face of Swiss luxury watch brand CVSTOS’ new “Proud to be Russian” range. The...
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A Pizza Hut Apologizes For Its Ad Seeking 'Good Looking Girls'
A Pizza Hut in Surrey, England, is apologizing after taking out an ad on Gumtree in which the establishment sought "decent good looking girls" for a hostessing position.Pizza Hut removes job ad...
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Study Shows Millennial Media, Yahoo And AOL Are Littered With Low Quality Ads
The digital ad industry knows there is a huge online advertising fraud problem: The Association of National Advertisers this week said global advertisers could lose $6.3 billion next year in wasted...
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This Dog Love Story From A Brand You've Never Heard Of Might Just Be The Best...
If you ask the average person on the street what "Thinkbox" is, chances are they won't be able to tell you. But the UK is about to fall in love (once again) with Thinkbox's doggy mascot, Harvey, when...
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Here Are The Three Biggest Things Advertisers Should Be Focusing On In 2015
This post is sponsored by Vindico.The quest to "know your customer" has changed drastically. Before the internet, marketers would only have a person's mailing address. Now they're able to extract an...
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Facebook: We Don’t Call Them ‘Users’ Any More, We Call Them ‘People’
Facebook has overhauled the way it talks about its userbase and advertising customers in order to consider them in a more "human" way.For a start, Facebook is not calling its users "users" any more —...
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These Are Most-Loved — And Most-Hated — Brands Of The Year
Which brands improved their reputations on social media in 2014? And which companies made them worse?Those are the questions we asked Sprinklr, a social media management software company, which used...
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Business Insider Is Hiring An Account Manager In San Francisco
Business Insider is looking for an awesome Account Manager to be based in our San Francisco office.The Account Manager will join a team responsible for executing digital ad campaigns for a growing list...
View Article8 Subliminal Messages In Corporate Logos You've Never Noticed Before
Advertisers spend a lot of time and money coming up with the right logo for their product. So it's no surprise that there's usually more to a logo than what you may notice at first glance. Many...
View ArticleIKEA Russia Transforms A Movie Theater Into A Giant Bedroom
Ikea Russia has found an innovative way to sell its beds with their new "Cinema of Love" movie theater campaign.The Swedish company has replaced traditional theater seating with 17 twin-size beds as a...
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Apple Just Released This Year's Sentimental Holiday Ad
Apple has a new ad for the holidays. Like last year's tearjerker, this year's ad pulls on the heart-strings. It shows a teenager girl discovering an old song recording her grandmother made. The girl...
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Google Is In Danger Of Letting Facebook Steal The Mobile Ad Market (GOOG, FB)
Google is in danger of losing mobile advertising to Facebook, reports Amir Efrati at The Information.Google still does more than twice as much revenue as Facebook on mobile advertising overall, thanks...
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UK-Based Social Media Monitoring Company Brandwatch Has Acquired PeerIndex...
PeerIndex, a London-based company that identifies the most authoritative and influential people on social platforms has been acquired by Brighton-based social media monitoring company Brandwatch, the...
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The 10 Best Corporate Logo Changes Of 2014
Many popular brands completely revamped their logos this year.We went through graphic-design collective UnderConsiderations' Brand New blog to see which brands decided to reinvent themselves, and chose...
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1-Year-Old Startup Bustle Hits 20 Million Uniques And Raises $15.5 Million:...
Bryan Goldberg and Kate Ward's one-year-old publication for women, Bustle, now has 20 million monthly readers and it just raised a $15.5 million round of financing led by General Catalyst...
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Time Inc. Is Making A Huge, Ambitious Bet To Become A Tech Company (TIME)
Time Inc. doesn’t just want to be known and just to operate as the publisher of popular magazines like Time, Sports Illustrated, InStyle and People any more. It wants to become a technology company...
View ArticleSelling Sex: Crazy Condom TV Ads From Around The World
What's the best way to market a condom? A sampling of ads from around the world shows that a lot depends on the prevailing attitudes about sex.This video originally appeared on Slate Video. Watch More:...
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The 10 Worst Corporate Logo Changes Of 2014
Many popular brands reinvented themselves this year — but not necessarily for the better.We went through graphic-design collective UnderConsiderations' Brand New blog to see which brands decided to...
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See How Slogans For Popular Brands Have Evolved Over Time
Slogans are key to marketing a brand. A catchy slogan, like Nike's "Just Do It," can become iconic.Yet as brands and their customers evolve, slogans evolve, too. This infographic, via...
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