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These Major Brands Actively Support Gay Marriage
In light of the Supreme Court's decision to overturn the Defense of Marriage Act and allow gay marriage to resume in California, some brands have decided to loudly show their support of marriage...
View Article8 Subliminal Messages In Corporate Logos You've Never Noticed Before
Advertisers spend a lot of time and money coming up with the right logo for their product. So it's no surprise that there's usually more to a logo than what you may notice at first glance. Many...
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The Rise of Social TV: How Social Media Is Amplifying TV Advertising
Research has shown that TV-watching and social media usage isn't mutually exclusive. Consumers appear to love using social media while they watch TV. Many discuss what they're watching, and these...
View ArticleHere's The Strangest Cowboy-Themed Chinese Food Commercial You'll See Today...
Good morning, AdLand. Here's what you need to know today:Here's viral sensation Rhett and Link's latest ad for a Chinese food restaurant. Obviously it is cowboy themed.Fallon is making some cuts,...
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Here Are The Companies That Aren't Afraid To Show Support For Paula Deen
With the Food Network, Wal-mart, and even Diabetes drug company Novo Nordisk severing ties Paula Deen, major brand partnerships look dire for the shamed celebrity chef.But just because Deen's cookbooks...
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The E*Trade Baby Might Be Going Into Retirement
Ad agency Grey New York is officially resigning from E*Trade. This could yield one sad result for America: There's a good chance the E*Trade baby, a six time Super Bowl star, will go into retirement.At...
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Internet Video Ad Company Tremor Media Goes Public, Stock Collapses [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:Ad network Tremor Video had its IPO Thursday. It follows Marin Software as the second big ad tech IPO of 2013. The stock was priced at $10,...
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Adobe Is About To Buy This Digital Marketing Agency For $600 Million
(Reuters) - Adobe Systems Incorporated said it had agreed to acquire privately held Neolane, which operates a software platform for managing digital marketing campaigns over multiple platforms, for...
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Here's Why Las Vegas Tourism Officials Are Sending Letters To Facebook And...
As tech companies went into crisis mode over the NSA scandal, Las Vegas tourism officials are seeing it as a marketing opportunity.The Las Vegas Convention and Visitors Authority launched a cheeky...
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How Facebook Is Trying To Save Itself (And Advertisers) From Sexual, Violent,...
Last month, Facebook found itself in the throes of a PR crisis.Advocacy groups were sick and tired of groups and pages dedicated to celebrating violence against women, and they found a way to get...
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Here's What A Barbie Doll Would Look Like If She Had A Real Woman's Measurements
It's different to rationally know that a Barbie doll's figure is based on wishful — and anatomically impossible — thinking, and then see the gaping disparity between what the doll and an average woman...
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The US Government Spent $630,000 To 'Buy' Facebook Fans
The US State Department was Wednesday under fire for spending $630,000 over two years to win millions of "likes" on its Facebook pages at a time of severe government austerity measures.A scathing...
View ArticleBillboards Across America Will Sing 'The Star Spangled Banner' Today
In honor of Independence day, Clear Channel is celebrating the holiday by having its digital billboards across the United States sing the "National Anthem"Â through the July 7.Ad Age reports, "an...
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People Are Now Exchanging Cronuts For Sex On Craigslist
The $5 cronut — croissant and donut hybrid — is in such high demand in New York City that people are now creating Craigslist ads offering sex for the pastry.A particularly gross ad is titled ""Seeking...
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A German Company Has Created A Way To Beam Ads Through Windows Into Your Brain
Sky Deutschland, the German unit of TV provider Sky, and an advertising company called BBDO have invented an insane new technology that broadcast ads directly into people's brains.It uses something...
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Twitter May Have Handed Microsoft A Huge Victory In Its War Against Google...
Twitter's decision to honor "Do Not Track" settings in web surfers' browsers when it launches its ad exchange will doubtlessly be greeted with bunting and champagne at the headquarters of...
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Blue Jays TV Network Shows Us The Future Of Sports Advertising And It Is...
Sportsnet is now placing advertisements on one of the last remaining ad-free areas of a sporting event, the playing surface. Unless Major League Baseball steps in, the fans' views of baseball games is...
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Maurice Levy Talks Succession At Publicis
When The Drum meets with Maurice Levy, long-time CEO of international marketing group Publicis, it is in the shade of the sun-soaked terrace of the Majestic Hotel on La Croisette in Cannes. He is...
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The 10 Biggest Advertisers In America, Ranked By Dollars Spent Annually
Walmart, America's biggest employer, is merely the 10th biggest brand advertiser in the U.S. according to data gathered by Kantar and supplied to Ad Age.Some of the usual suspects have also made the...
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Wimbledon Champ Andy Murray Stands To Collect $74 Million In Endorsement...
Good morning, AdLand! Here's what you need to know before you head into your first meeting of the day ...Andy-monium has overtaken the ad business: Andy Murray's win at Wimbledon could mean up to $74...
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