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Martin Sorrell Slammed AOL, Facebook, Google, And Yahoo
WPP boss Sir Martin Sorrell has spoken out against a host of the world’s largest digital firms; including AOL, Facebook, Google and Yahoo at the Cannes Lions International Festival of...
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Twitter Is Testing A Feature That Will Use Your Location So Companies Can...
Twitter wants to know where you are right now.Ad Age's Cotton Delo reports that the social media platform is working on a way to figure out mobile users' latitude and longitude so that retailers can...
View ArticleA Luxury Airline Manufacturer Made A Print Ad That Actually Flies
Catalogs don't have a reputation for being too exciting.But with an elite mailing list of businessmen, bankers, and heads of state, Embraer wanted to go all out promoting its luxury business jet, the...
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Steve Jobs' Main Ad Man Thinks The Media Is Too Harsh On Apple
P Diddy warned Apple earlier this week in Cannes that Samsung was "on its ass". Now Apple's advertising man, Lee Clow, has admitted the iPhone and iPad maker faces marketing challenges, but suggested...
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A Party At The Swankiest Advertising Festival In The World Reportedly Had A...
While the Cannes Lions Festival is about celebrating the most creative advertising in the world, it's also about celebrating period.The swanky ad awards show is known for its parties. And word on the...
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These Alternative Ads Might Save Display Advertising
The death of the banner ad may not be imminent, but the rise of programmatic buying and demand for viewability have forever changed the economics of display advertising. As a result, banner inventory...
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What It's Like Inside AppNexus' HQ, The Startup That's Rumored To Be The Next...
One New York tech company that's getting a lot of buzz right now is AppNexus, the online ad platform based in the flatiron district. In January, AppNexus raised a whopping $75 million from Technology...
View ArticleThis Is The Sweetest Dog Food Commercial Ever
Oh my god. This is the sweetest dog food commercial of all time. It's charming and authentic and will make you smile. And it doesn't push the dog food in a salesy way. It perfectly taps into that...
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Here's How Some Brands Have Subtly Won Over The LGBT Community
Rick and Liam wanted recognition of their commitment to each other, so they did what many gay couples are doing these days.They boarded a plane to New York where marriage between same-sex partners is...
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Why Kraft's Sexy Ad For Italian Dressing Totally Backfired
Kraft’s new ad for Zesty Italian salad dressing has caused quite a stir. It features a near-naked male model, named Anderson Davis, with a picnic tablecloth just covering his you know...
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Twinkies Replaced Its 'Hey, Where's The Cream Filling?' Tag Line With This
Months after Hostess' highly publicized (second) bankruptcy and 15,000 layoffs of unionized workers, Twinkies are finally re-emerging on grocery store shelves July 15. But they're getting a bit of a...
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Strapped-For-Cash Spain Is Giving Advertisers Access To Landmarks
MADRID, June 24 (Reuters) - Big business is taking advantage of recession-hit Spain's hunger for cash, striking advertising deals for landmarks that have seen a Christopher Columbus statue dressed in a...
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Inside The Hottest Parties At The Swankiest Ad Festival In The World [PHOTOS]
The most important advertising execs in the world gathered on the beaches of Cannes last week for seminars, awards ceremonies, and almost more importantly, the parties.While they weren't inside...
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Nokia Has Another iPhone-Bashing Commercial And It's Really Bad
It seems like Microsoft is trying to take Samsung's title as the official Apple-bashing smartphone provider.The last string of ads for the Nokia Lumia 900, Nokia Lumia 920, and now the Nokia Lumia 925...
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Grey Poupon Is Celebrating Gay Pride Month On Facebook
In honor of gay pride month, Grey Poupon decided to celebrate LGBT rights on its Facebook page.The mustard company posted a photo of two men in side-by-side cars holding hands through the window. It...
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From Mobile To Print: These Were Named The Best Ads In The World
Every year, the top advertisers in the world gather in Cannes, France to vie for the most prestigious ad awards in the world.Prizes are given in subjects ranging from mobile ads to outdoor ads that are...
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Two Brothers Are Now CEOs Of Rival Ad Agencies [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:Rob Buchner was named the new CEO of Interpublic's Campbell Mithun. He was previously CMO at Publicis' Fallon, where he worked for the last 24...
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The Best Advice Facebook's VP Of Global Marketing Solutions Ever Received (FB)
Carlolyn Everson, Facebook's VP of Global Marketing Solutions, recently had a one-on-one interview with Fortune at their Most Powerful Women London conference.She spoke about her career and the changes...
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iTunes' Four Word Description Of The 'Mad Men' Finale Is Pretty Ridiculous
While 2.7 millions viewers tuned in to the "Mad Men" season six finale Sunday, latecomers turned to iTunes to get their Don Draper fix.And they were treated to a very descriptive episode description:...
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A San Francisco Paper Is Suing Hearst-Owned Rival For Slashing Ad Prices
SAN FRANCISCO (AP) — The San Francisco Examiner filed a lawsuit Tuesday alleging that the city's dominant daily newspaper, the San Francisco Chronicle, has slashed advertising prices to stifle...
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