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This Man Thinks He's Spotted The Crucial Weakness In Google's Mobile Ad Strategy
Here's Google's big strategic problem in mobile advertising, according to Zephrin Lasker, CEO of Pontiflex, the mobile lead generation company: The search giant is treating the mobile ad market the...
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DATA: Pinterest Now Bigger Than Google+ And Tumblr For Brands
Pinterest sharing is now greater than Google+ and Tumblr according to new data from social bookmarking service AddThis. The data dovetails with earlier reports that marketers were giving up on Google+...
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Is TV Is Dead Or Alive? These Charts Answer The Question.
Cue the Jeopardy! music: The answer is 141,000,000 and 194,000,000. The question is how many Google search results come back to the searches “television is alive” and “television is dead,”...
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QUIZ: What Are These Ads Trying To Sell?
Any marketer will tell you: advertising is wasted if it isn't on-message, on-brand, all the time. Yet if not for a tiny brand decal on the bottom right-hand corner of many ads, consumers would never...
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Yahoo! Has Partnered With Spotify—Here's Today's Ad Brief
Yahoo and Spotify have announced a global content distribution/promotion agreement. According to the press release, this will "enable Yahoo! to integrate and promote Spotify’s on demand music service...
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Q&A: Pandora's Brian Colbert Tells Us How He Booked $100 Million In Mobile Ad...
Brian Colbert is the vp of mobile advertising sales at Pandora. He spoke to us recently about the massive growth in mobile ad revenue the company is seeing—$100 million last year—and how Pandora is...
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Nationwide Ad Campaign Says 'Hipsters Deserve To Die'
Posters are being ripped off buildings in the streets of Chicago for a nation-wide advertising campaign that declares many people—from hipsters to crazy old aunts—"deserve to die." "I think that's...
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It's Time We Had A Standard Way To Measure The Quality Of Ads
Programmatic buying of ads has seemingly taken over display buying, offering agencies unlimited access to display inventory, the ability to apply data models for predicting success and the confidence...
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Zappos' Social Media Guru Just Revealed Facebook's Hidden Ad Secret (FB)
Nate Lurman is the Facebook marketing lead at Zappos, the online retailer famed for going to extremes for its customers. He just explained to Digiday the one thing that everyone—especially General...
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AMAZING! Here Is Every Product Billy Mays Ever Pitched
Billy Mays, America’s favorite infomercial star, died three years ago today. He began his career selling the WashMatik, a car-washing brush that siphoned water through the bristles without...
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These Are The 20 Best Advertising Internships In The U.S. Ranked By Interns
There's a new set of internship rankings for Mad Men in training who are scouring America for the perfect first-advertising gig. Internship King, a year-old website, has collected the top advertising...
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CNN Will Hate Obama's 'Dewey Defeats Truman' iPad Photoshop Moment
Everyone knows the famous photo of the Chicago Tribune's front page declaring, in error, "Dewey Defeats Truman" in 1948. (The newspaper fell victim to its early deadlines and made a guess at the...
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Ad Tech Company Rocket Fuel Just Raised $50 Million—Here's Today's Ad Brief
Ad tech company, Rocket Fuel, has raised $50 million from new backers, Summit Partners and Cross Creek Capital, and old, Nokia Growth Capital. This means that the company has raised $76 million in its...
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THE STATE OF MOBILE COMMERCE: How Facebook Is Losing The Retail War
As more online shopping moves to mobile and tablet devices, PCs are the obvious losers in the e-commerce wars. But Facebook, which once also dominated social media referrals into e-retailers, is...
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This 1,400-Word Craigslist Ad For Used Golf Clubs Might Make You Cry
It begins: "These clubs have been with me since high school, forty pounds ago, when the world was my oyster, ..." And your reaction is, Oh boy, this guy is overdoing it. But by the time you're done...
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Check Out The Crazy Advertising Stunts Companies Are Planning For This Summer
Summer is only in its second week, but marketers already are latching onto it like drowning swimmers to a life preserver. They need summer every bit as much as workers need a break. Summer is when...
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It's iPhone's 5th Birthday: Here Are Its 5 Most Viral Videos Ever
It's hard to believe the iPhone has only been around for five years. To celebrate its fifth birthday, Unruly Media created a list of the iPhone's most viral ads ever, based on how many people liked...
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Why A 'Want' Button Would Revolutionize Facebook For Advertisers
The Facebook blogosphere is a-buzz today with speculation that the social media giant is testing a "Want" button. It would be a potentially huge development for brands who would love to see not what...
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This Is The Best Poster Graffiti For The Worst Movie Ever
New York street artist Jilly Ballistic has turned a poster for widely-acknowledged stinker "That's My Boy" into a piece of art that has been blowing up on Reddit. The artist—check out the Flickr...
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Why I Just Bought $1,000 Of Facebook Stock (FB)
Facebook's ad business gets beaten up a lot in the media: I highlighted its loss of e-commerce traffic share to Pinterest just this morning. Two days ago, Ad Age quoted an ad exec saying, "Our agency...
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