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Alicia Keys Makes PowerPoints For BlackBerry Marketers
According to BlackBerry CMO Frank Boulben, singer Alicia Keys' role as the company's global creative director is more than just a flashy name for spokesperson.According to Ad Age,"Ms. Keys has sat in...
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A Bunch Of Dudes Made A Hilarious Parody Of Dove's 'Real Beauty' Self-Esteem...
A comedy troupe made up of dudes have made a pitch-perfect parody of Dove's new — and very viral — "Real Beauty" campaign.Dove's ad, made by Ogilvy, enlisted an FBI sketch artist to show women that...
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Adidas Releases Limited-Edition 'Boston Stands As One' Shirt [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:Adidas made a limited edition "Boston Stands As One" T-shirt. Proceeds will go to The One Fund Boston, which will aid bombing victims. The shirt...
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Disturbing Anti-Anorexia Ads Compare Starving Women To Fashion Sketches
These anti-anorexia ads from Brazil (below) are disturbing to look at given the history of self-imposed starvation in fashion advertising.They are probably Photoshopped to make the point that women can...
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Nissan Says A 6-Second Vine Might Have Been Better Than Its 30-Second Commercial
Would certain commercials be better if they were condensed into 6-second Vine videos?In October 2012, Nissan released a TV spot in which a mid-level accounts guy gets mistaken for a high ranking...
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Boston Dunkin' Donuts Remain Open To 'Take Care Of Law Enforcement And First...
Even though Boston is under a strict lockdown during the manhunt for bombing suspect Dzhokhar Tsarnaev, Massachusetts-based Dunkin' Donuts remains open to serve first responders, BuzzFeed reports.A...
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This Man Cheated eBay Out Of $5 Million And Now Faces 20 Years In Federal...
If you know Brian Dunning at all, it's probably as the host of "Skeptoid," a podcast that debunks pseudoscience. Recent episodes have discussed UFOs, aliens, and free energy machines.But for the last...
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AD OF THE DAY: Watch This Couple Wage A Brutal War Against Garden Gnomes
Ikea recons its backyard furniture and accessories are so cool, garden gnomes will revolt in jealousy.At least that's the theme in a new TV spot from the Swedish furniture retailer.A young couple...
View ArticleHow Volkswagen Made SEO Cool
Let’s face it, SEO is rather boring. Despite being a necessary part of any site strategy, it’s probably the least fun part of any content writing you may do. Doing keywords research, fitting them into...
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The Giants On These Enormous Billboards Make Real People Look Like Ants
Israeli photographer Natan Dvir describes the advertising in New York City as a "kaleidoscopic commercial net" that covers and brands the city.Those larger-than-life billboards are the focus of Dvir's...
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7 Ways To Dominate Mobile Email Marketing
With the many changes to advertising and the way we consume media, it’s perhaps comforting that in light of all the adjustments and new features out there, email marketing is still a tried and trusted...
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Hertz Is Now Using Twitter To Resolve Customer Complaints
Hertz is the first car rental company to integrate social customer service into its business. Customers can now resolve service problems by tweeting at the brand."It is time to get over this...
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Jeff Bezos Begged This Startup Founder To Work For Amazon And Changed His...
Sometimes, a person has to be badgered into making a brilliant career choice.That's what happened to David Selinger.Today he is cofounder and CEO of a cool big data company called RichRelevance, backed...
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The Soviet Union Used These Posters To Stop Spies In The 1950s
The Soviet Union was known for its intense propaganda art.Messages varied from inspiring photos of space travel to heavy-handed warnings to potential spies.Retronaut collected and translated a series...
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Digital Marketers All Got This Thing Wrong About ROI
If you work in digital, you’re probably getting a bit tired of the ROI question by now. We are all tasked with justifying our pitches and projects with proving where the ROI lies directly. We need to...
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Top Female Execs Tell Us Whether It's OK To Burst Into Tears At Work
Facebook COO Sheryl Sandberg gave a speech to Harvard Business School in which she said it was OK to cry at work.Work can be stressful, and people do cry. That goes double in the advertising business,...
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Will.i.am. Won An Honorary 2013 Clio Award [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:Musician Will.i.am.won an honorary 2013 Clio award.Although Microsoft's latest commercial isn't as contentious as its "You Got Scroogled"...
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Evian's Babies, The Most Successful Viral Ad Campaign Of All Time, Roll Again
Evian's "Roller Babies" video holds the official Guinness World Record for most viral video ad of all time. The company released a follow up late Friday that sticks with the baby theme.It has already...
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Nike Is Removing This 'Boston Massacre' T-Shirt From Its Outlets (NKE)
Nike is in the process of removing this "Boston Massacre" T-shirt from its outlets, according to ESPN's Darren Rovell.The shirt — which shows the word "Boston" spattered with blood — has nothing to do...
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Full Cost of Online Ad Fraud May Be $400 Million A Year
Adweek's Mike Shield's has dropped another of his must-read stories on fraud in the online ad business.Today he alleges that there are up to 500 big "ghost sites" that offer ad inventory to real-time...
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