Budweiser Is Betting The Friendship Between This Puppy And A Horse Will Be...
After producing the most-shared ad of the 2013 Super Bowl, Budweiser will look to replicate the formula in two new ads at this year's game.Resist, if you can, this new story about the friendship...
View ArticleSmart TV Apps Are Going To Drive The Next Big Shift In How We View Our Media
The app store phenomenon, centered on smartphones and tablets, has been the biggest story in software for the past five years.Its next logical destination: the living room, via smart TVs and set-top...
View ArticleAxe's Super Bowl Ad Is The Last Thing You Would Expect From The Brand
From the first scene, the new Axe Super Bowl commercial feels like nothing the brand has produced before.A somber piano track bolsters scenes of war and oppressive regimes. There are allusions to North...
View ArticleWhy Brands Need To Stop Kowtowing To Their Easily Offended Twitter Followers
I'm all for theĀ brands, social media community managers and agencies that get out there and give social media a go in the first place, but I have a problem with the spineless execs, corporate lawyers...
View ArticleMagic Johnson Is Now An Official Spokesman For Obamacare
Celebrities have been unofficially endorsing the Affordable Care Act since it launched on Oct. 1. Amy Poehler, Pharrell Williams, Kate Bosworth, Michael Cera, and Rosario Dawson were among the many who...
View ArticleAT&T's 12-Year Sponsorship Of American Idol Is Over [THE BRIEF]
Good morning, AdLand. Here's what you need to know:American Idol'sĀ 13th season will be without a partner that has been with the show since its inception, in what could be seen as the latest sign of the...
View Article25% Of U.S. Teens Have Abandoned Facebook (FB)
There are three million fewer teens using Facebook in the U.S. than there were in 2011, according to iStrategy Labs, a digital agency that has tracked "addressable" Facebook users in the Facebook ad...
View ArticleFacebook Is Trying To Pick Off TV's Biggest Advertisers One By One
Facebook has taken another step forward in its attempt to convince television's biggest advertisers to spend their money on Facebook instead.On Wednesday, the social media giant announced the results...
View ArticleHere's What NFL Logos Would Look Like As Snobbish Hipsters
Artist David Rappoccio lives in Portland, Ore., which is widely known as the hipster capital of the world. Since he's been around them so often, he wondered what it would be like if NFL logos got a...
View ArticleFBX Is Turning Facebook Into One Of The Biggest Players In The Real-Time...
With Facebook Exchange, or FBX, Facebook officially entered the real-time bidding space, allowing the social network to bringĀ its targeting capabilities and incredible reach toĀ the fast-rising...
View ArticleThe Internet Is A Bizarre, Freak-Show Dystopia In Squarespace's Super Bowl Ad...
The web publishing platform Squarespace will advertise at this year's Super Bowl, and from the looks of a teaser the company released Thursday, its ad will be all kinds of intense.Squarespace, founded...
View ArticleMacklemore Gives A Surprise Performance On A New York City Bus
Anyone who regularly uses public transportation in New York City is familiar with impromptu performances. Someone might start singing, rapping, dancing or ranting, and will usually give a full routine...
View ArticleChris Bosh Encourages Kids To 'Dream Big' In The NBA's First Black History...
Good morning, AdLand. Here's what you need to know today:TheĀ National Basketball Association debuted the first ad in its Black History Month campaign, featuring Miami Heat center Chris Bosh alongside...
View ArticleSubaru Puts Dogs Behind The Wheel, And Even Gives A Puppy Its Own Booster Seat
It's not a revelation that dogs doing human things is funny. That said, there is something very amusing about Subaru's latest commercials featuring "the Barkleys."The car manufacturer didn't just make...
View ArticleUber Claims It's Cheaper Than Lyft In This Ad
The war between San Francisco's two hippest car services was ratcheted up a notch Tuesday when Uber posted this ad on Facebook criticizing rival Lyft for charging users higher prices (or at least what...
View ArticleHere's A Preview Of The Ads You Will See On Super Bowl Sunday
As anyone with a pulse is certainly aware, we are inching ever closer to one of the most sacred days on the American calendar: Super Bowl Sunday.And just as the NFL Playoffs are whittling down a field...
View Article10 Insanely Scary Marketing Pranks From Around The World
A great advertisement sells something and strikes a primal emotion. Last year, advertisers from around the world became obsessed with marketing through fear.The trend of using a terrifying hidden...
View ArticleArnold Schwarzenegger And Don Cheadle Star In Bud Light's Super Bowl Teaser Ads
Bud Light released six short teaser videos for its upcoming Super Bowl commercials, revealing that two of the brand's ads will feature celebritiesĀ Arnold Schwarzenegger, Don Cheadle, and Reggie...
View ArticleFacebook Is Blocking Ads From A Bunch Of Dating Sites Until AFTER Valentine's...
Facebook has temporarily blocked some dating sites from advertising on the site if they are new to the social network, the company tells Business Insider. According to an email from the Facebook ad...
View ArticleBeats By Dr. Dre Released The Perfect Richard Sherman Ad The Day Of His...
Good morning, AdLand. Here's what you need to know today:On Sunday night, Seattle Seahawks cornerback Richard Sherman became the talk of social media when he made a pivotal play in Seattle's NFC...
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