Apple Has A New, Super Serious Ad For The iPad (AAPL)
During this afternoon's football game, Apple debuted a new iPad ads.The ad has an excerpt of Robin Williams from Dead Poets Society talking about poetry, and life. Here, via Re/Code is the transcript...
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The New Muppets Movie Won The Golden Globes With This Incredible Ad [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:There were many winners and losers at last night's Golden Globes award ceremony, but nobody triumphed quite like the upcoming Muppets Most...
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Amazon Was The Best Perceived Brand Of 2013, And No Other Tech Company Even...
According to more than one million interviews conducted by YouGov Brand Index, Amazon was the most highly regarded brand in the United States last year.Google, which came in at No. 10 in 2012 and No. 4...
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How Real-Time Data Is Changing The Way Marketers Understand Consumers
This post is sponsored by eXelate.For the last 50 to 70 years, the market research industry has been focused on the same surveys and panels. (Think of those prototypical focus groups, sitting in a...
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Here's Why Social Media Will Eat The 'Second Screen' Industry
People love using their phones and checking social media as they watch TV. But that doesn't mean that they want to watch program-related content on their devices. Only 42% of U.S. adults have actually...
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Ben Kingsley Stars In A New Teaser For Jaguar's Villainous Super Bowl Ad
The British car manufacturer Jaguar's first ever Super Bowl ad will feature U.K. actor Ben Kingsley, according to a new teaser video released Saturday.Jaguar's campaign leading up to the Super Bowl has...
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Black & Decker Is Trying To Change Its Image
It appears that Black & Decker is now Black+Decker.The power tool and hardware manufacturer announced a global rebranding Monday that will result in a simpler, new logo that exchanges its ampersand...
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Laurence Fishburne Will Return As Morpheus In Kia's 'Matrix'-Themed Super...
Laurence Fishburne's Morpheus character from the sci-fi classic "The Matrix" is unforgettable. His shaved head, pince-nez, gator skin trench coat, and calm way of speaking made him like a futuristic...
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The BBC's Spectacular Olympics Promo Is Narrated By Tywin Lannister From...
The BBC released its first big promo for the Sochi Olympics, and it is spectacular.It's narrated by Charles Dance, who plays Tywin Lannister on "Game of Thrones." There's a look of dark imagery and...
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Ad Execs Have Mixed Feelings About Yahoo CEO Marissa Mayer's Big Adtech...
During her presentation last week at the Consumer Electronics Show in Las Vegas, Yahoo CEO Marissa Mayer announced the introduction of Yahoo Advertising, a consolidated advertising suite that brings...
View ArticleDuracell Ad Starring Deaf Seattle Seahawks Running Back Is Nothing Short Of...
Good morning, AdLand. Here's what you need to know today:Duracell and Saatchi & Saatchi New York teamed up to produce one of the best ads of the new year, featuring the deaf Seattle Seahawks...
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A Well-Known Parkour Team Claims KFC Tricked It Into Performing In An Ad
KFC wanted a hip, exciting ad for its Go Cups snack line when it partnered with a famous parkour team.Instead, the fast food chain removed the video from its campaign, and the team told its angry fans...
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Here's The Full Story Behind That Crazy Martha Stewart Cough Drop Ad From The...
Those who tuned into the Golden Globes on Sunday night may have been surprised to see a Martha Stewart cough drop ad break up the usual prime time commercials. It was oddly direct and old-fashioned, as...
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Watch Wayne Brady Sing About 'Hot And Greasy Love' To Promote A Proposed...
Lay's potato chips is promoting its "Do Us A Flavor" contest, in which fans submit their ideas for a new potato chip flavor, with a pretty hilarious assist from Wayne Brady.The actor, singer, and...
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Stephen Colbert Riffs On Mirriad, The Company That Specializes In Retroactive...
On Monday night's "Colbert Report," Stephen Colbert analyzed a recent Fox Business interview with Mirriad's chairman Roger Faxon ("and man whose name sounds more corporate than his company's"). Mirriad...
View ArticleThis Honda Ad Was The Best Car Commercial Of The Year [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:Honda's"Hands" ad from Wieden+Kennedy's London office was named the best car ad on broadcast TV this past year by The One Club. The ad shows a...
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Things Get Weird And Erotic In Butterfinger's Super Bowl Commercial Teaser
Bart Simpson has been Butterfinger's mascot since 1988, but Nestle is not employing him for its new peanut butter cup product launch. Instead, Super Bowl viewers will see a sexual innuendo-laden ad in...
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Amid Sinking Sales, Bud Light Will Get Another New Tagline In 3 Super Bowl Ads
Bud Light parent company Anheuser-Busch InBev announced Wednesday that the brand will launch a new campaign — "The Perfect Beer for Whatever Happens"— in three ads at this year's Super Bowl."The...
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SodaStream Hopes Scarlett Johansson Can Revive Its Brand During The Super Bowl
SodaStream is starting the year in a rut, but it is hoping that its upcoming Super Bowl ad with Scarlett Johansson can revive sales in the United States.The Israeli soda kit manufacturer announced that...
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Here Are The Depressing Apology Ads Big Tobacco Will Probably Be Forced To Air
America's major tobacco companies have agreed to the language they'll have to use in court-ordered advertisements detailing to the public all the damage smoking can do.Judge Gladys Kessler ordered the...
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