One Of The World's Biggest Mobile Ad Companies Is In Huge Trouble And Has...
We first told you that Velti, the little-known but relatively massive mobile ad company, was in trouble back in June, when we demoted CEO Alex Moukas to 10th place on our annual ranking of the most...
View ArticleGoogle Saved An Estimated $887 Million By Paying Adblock To Show Its Ads
Google and Adblock Plus, the browser add-on dedicated to eradicating "annoying ads" everywhere on the web, have had a complex relationship.In March, Google blocked the Adblock Plus app from Google Play...
View ArticleAwesome Resumes Inspired By Amazon, Facebook, Ebay, And More
Jobseekers are becoming ever more imaginative when it comes to pulling together a CV for the creative industries. The latest to be applauded for his efforts is Chris Liu, a would-be copywriter who...
View ArticleAd Executive Dies When Balcony Collapses In Manhattan
Ad executive Jennifer Rosoff, 35, died Wednesday night after her 17th-floor balcony railing collapsed in Midtown Manhattan.She was on the balcony with a friend on their first date.“[Her date] advised...
View ArticleFacebook Is Riddled With Click Farms Where Workers Sit In Dingy Rooms, Bars...
How much do you like courgettes, the green vegetable Americans call zucchini? According to one Facebook page devoted to them, hundreds of people find them delightful enough to click the "like" button –...
View ArticleAD OF THE DAY: James Franco get Punched In The Face
James Franco will be Comedy Central's next punching bag.The Comedy Central Roast of Jame Franco will tape this month in Los Angeles and premiere Labor Day on the network. The roast already has an...
View ArticleHere's The Real Reason Syncapse Went Bankrupt — And It's Not Facebook's Fault...
We recently reported on the bankruptcy and layoffs at Syncapse, a Facebook preferred marketing developer (PMD) that had taken $45 million in funding, had ~180 employees globally, and clients such as...
View Article11 Absolutely Bizarre Craigslist Ads
There are a lot of weird Craiglist ads bouncing around the Internet.You can get anything from a cronut to a last minute wedding date to a butt-shaped pumpkin.At this point, even Craigslist is in on the...
View ArticleHow Martin Sorrell Can Exploit The Omnicom-Publicis Merger
Sir Martin Sorrell is more used to making the news rather than reacting to it. But it was in reaction mode that he found himself last weekend when he learnt that Omnicom and Publicis were to merge.If...
View ArticleFacebook Poached Its First-Ever CMO From Google [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:Facebook hired Google alum Gary Briggs to be its first CMO. He was the chief marketer at Motorola Mobility after Google acquired the company....
View ArticleFacebook Is Facing Its 'Weird' Problem — And Has Hired A Guy From Pepsi To...
The news that Facebook has hired Gary Briggs, a former brand manager of Pepsi, to be its new chief marketing officer may come as a surprise.Many people thought Facebook already had a chief marketer —...
View ArticleDeveloper Company Toptal Accuses LinkedIn Of 'Extreme Sexism' After It Pulled...
Toptal, a small developer networking platform, is accusing LinkedIn of perpetuating "extreme sexism within the tech community."Why? The tech giant started rejecting Toptal's ads for female engineers...
View ArticleMercedes Doesn't Want You To See This Weird, Sexual Innuendo-Filled Video It...
Mercedes-Benz posted and then took down a bizarre video— in which a throaty singer rhapsodizes from a car's point of view about her "service" man to a backdrop of muscly mechanic stock photos — on...
View ArticleKmart Isn't Dropping Its 'Ship My Pants' Puns Any Time Soon
We hope you like Kmart's "Ship My Pants" and "Big Gas Savings" puns, because the company decided to keep the agency behind those viral campaigns as its agency of record.Since January, Kmart has been...
View ArticleThe Most Interesting Man In The World Reveals Who Really Deserves The Title...
Jonathan Goldstein, better known as Dos Equis' Most Interesting Man in the World, answered questions in a Reddit "Ask Me Anything" session last week in an effort to raise money for an organization that...
View ArticleDomino's Is Making 'Pizzavestments' In 30 Startups [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:Domino's will make "Pizzavestments" in 30 different startups in the form of $500 gift certificates. Because most good work is #poweredbypizza....
View ArticleHere's How I Picture The Future Of Marketing
I am often asked, as I was today, about the future of marketing. Broaching this subject is risky. It is even dangerous because whatever I say, there is likely to be a chorus of naysayers – calling me...
View ArticleVideo Adtech Startup Yume Goes Public Today, But Insiders Already Own 84% Of...
Followers of adtech stocks will have their fingers crossed for YuMe, a video ad network whose IPO opens today on U.S. stock markets. Adtech stocks have disappointed investors recently. Tremor Video,...
View Article'Jaws' Contains An Amazing Message For Marketers
By now you know of my love affair - or is it an addiction? - with pop culture. Anytime I can infuse, imbue and inculcate it into any digital marketing, advertising or branding topic, rest assured I...
View ArticleThese Secrets Will Improve Your Mobile Ads' Click-Through Rates
Jumptap teamed up with Dynamic Logic and Celtra analyzed thousands of mobile ads to determine what small details make a mobile campaigns work, and what makes them flop.Everything from the number of...
View Article