Clik here to view.
American Apparel's First Profits In Years Put The CEO's Sex Scandals In The...
American Apparel recently reported its first net income profit after 12 straight quarters of losses.That's an amazing turnaround for a brand which a few years ago was close to bankruptcy; its CEO...
View ArticleClik here to view.
How To Make A Video Go Viral — Based On The Variables In This Algorithm
There's no denying the power of a viral video. Click here for the tricks>The Dollar Shave Club is now a legendary example. The company, which sells $1 razors, made a low-budget video that went so...
View ArticleClik here to view.
Esther Dyson Is Working On A Plan To Make Spam Very, Very Expensive For...
Esther Dyson is well-known in Silicon Valley for her ambitious and otherworldly investments. Her projects include the genetics testing service 23andme, along with a cluster of health and commercial...
View ArticleClik here to view.
Google Talks About Being Excluded From Facebook Exchange [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:Google talks about being barred from FBX even though AOL, Adobe, and all the other cool kids are in it. "[Google's] DoubleClick Bid Manager is...
View ArticleClik here to view.
WPP's Sorrell In Talks To Reduce His £13 Million Pay Package
Sir Martin Sorrell's position at advertising company WPP has been thrown into doubt after investors warned they will push for his departure unless he takes a pay cut.The board of thee world’s largest...
View ArticleClik here to view.
Study Shows Correlation Between Seeing Food Billboards And Obesity
The study found that, “For every 10 percent increase in food advertisements, the odds of being obese increased by 5 percent.”See the full story at the New York Times.Please follow Advertising on...
View ArticleClik here to view.
Pepsi, The No.1 Soda In Thailand, Just Had Its Market Share Wiped Out By A...
For years, Pepsi was the No.1 soda in Thailand, with a 48 percent market share. Coke was only the second most popular drink there, with 42 percent.But all that changed late last year when PepsiCo...
View ArticleClik here to view.
Is Interpublic's Stock Price Signaling That It's a Takeover Target (Again)?
Interpublic Group— the parent company of ad agencies Deutsch, DraftFCB and McCann — reported an organic revenue decrease of 0.4 percent in Q4 2012, and yet its stock went up.IPG has been on the rise...
View ArticleClik here to view.
Old Spice's New Spokesman Is A 'Wolfdog'
Isaiah Mustafa. Terry Crews. Mr. Wolfdog.All three of these men (ish) will go down in history as Old Spice's strange assortment of spokesmen."Old Spice was looking for someone to market its new wild...
View ArticleClik here to view.
Yes, There Is A McDonald's Menu Item Called The 'McGangBang'
Many fast-food restaurants have "secret" menu items — stuff that doesn't appear on the boards but can be ordered as long as you know what you're asking for.And then there's the...
View ArticleClik here to view.
New Mad Men Season 6 Poster Contains At Least 7 Plot Clues
AMC is driving us crazy with the promotional poster it just tweeted for Season 6 of Mad Men.There appear to be at least seven potential clues to new plot points in the life of Don Draper. (Or maybe...
View ArticleClik here to view.
Oreo's Super Bowl Power-Outage Tweet Was 18 Months In The Making
The tweet heard round the world when the power went out at the Super Bowl this year — Oreo's "Power out? No problem. You can still dunk in the dark"— was a year and a half in planning, Mondelēz svp...
View ArticleThis Sweeping, Single-Take Ad Captures Why We Love Baseball [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:Dick's Sporting Goods made a slow moving ad that captures some of the magic of baseball. And it was shot in just one sweeping take. Anomaly...
View ArticleClik here to view.
The 10 Best Branded Social Media Wins Of The Year So Far
Recently, we brought you the 10 worst social media fails of the year so far, because even though it's still Q1 brands are still screwing up right, left and center when it comes to Twitter and...
View ArticleClik here to view.
James Franco Says He's Lost 3 Ad Campaigns Because His Films Are Too Gay
Actor James Franco says he's lost three possible ad campaign contracts because the films he's promoted at Sundance are too gay.Franco pushed "Spring Breakers,""Interior. Leather Bar," and "Kink" at...
View ArticleClik here to view.
These Stats Show SXSW's Core Audience Is Middle-Aged Men From Texas
PeekAnalytics, a company that analyses social media demographics, took a deep dive through tweets published by Twitter users during the SXSW conference in Austin, Texas, to see who exactly was at the...
View ArticleClik here to view.
The 15 Most Influential Instagram Users Advertisers Are Dying To Work With (FB)
As advertisers stake their claim in the Instagram world, they have utilized a bunch of talented and insanely popular Instagrammers to help them artistically dominate the medium.Click here to meet the...
View ArticleClik here to view.
Those Sex Harassment Lawsuits Against American Apparel CEO Dov Charney Were...
Some people owe American Apparel CEO Dov Charney an apology: The vast majority of the sexual harassment claims made against him have come to nothing.A couple of years ago, Charney's name was synonymous...
View ArticleClik here to view.
Ford Found An Extravagant Way To Deal With Negative Gawker Commenters
When a Gawker commenter on Jalopnik said that the new Ford Fusion looked like a "fat-a**" with small windows and "needlessly angry" looking headlights, he probably didn't expect Ford to fly him out to...
View ArticleClik here to view.
All The M&M's Are Posing In The Nude On Facebook Right Now
It's either hilarious or horrifying, depending on your point of view. But all the M&M's characters are currently posing in their (chocolate) birthday suits on Facebook right now.M&M's ad agency...
View Article