This Kit Kat Ad From India Has Already Been Viewed 2.7 Million Times
You've probably seen Evian's Roller Babies video— it's one of the most viral ads of all time.Kit Kat in India has taken a page from that playbook to create this ad, which has already been seen by 2.7...
View ArticleMarin Software IPO Reveals It's Not Profitable, And Doesn't Expect To Be
Marin Software, one of the larger online marketing management software companies, filed for an initial public offering last night and revealed that it is not profitable, and doesn't expect to be "in...
View ArticleAngry Birds Is Starting Its Own Ad Business [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:There are Angry Birds clothes, toys, movies, amusement parks, and now there's an Angry Birds ad business. Rather than continuing to allow a...
View ArticleBookworms Will Weep Over New Wiley Logo That Axes 'John' & His Sons
If you're not interested in the world of books and publishing, this item will be lost on you. But if you're a bibliophile of any degree, you'll be shocked that John Wiley & Sons has changed its...
View ArticleActors' Union And Advertisers Are Negotiating $1 Billion In Fees, And Some...
SAG-AFTRA and the advertising industry are launching commercial contract talks on Valentine's Day under a cone of silence with a minimal disclosure of details -- offering a vivid contrast to the...
View ArticleAmerica Will Spend $815 Million On These Ridiculous Valentine's Gifts For Pets
While American's will spend $18.6 billion on Valentine's Day this year, according to a survey by the National Retail Federation, $815 million of that sum will be spent on pets. This is one of the...
View ArticleAmerican Airlines Will Respond To Every Tweet — No Matter How Offensive
It turns out that American Airlines will respond positively to almost any tweet you send its way — even if you call AA "the largest, sh---iest airline in the world."Early this morning, Ross Sheingold,...
View ArticleWoman Buys Ad At Her Boyfriend's Regular Lunch Spot To Dump Him
Some guy named Dan in Manchester is not having a good Valentine's day.Jordan Wilson tweeted a picture of an ad he spotted at ESSO garage that reads, "Dan, I'm leaving you for Gary. Your clothes are at...
View ArticleIkea's Brilliant Ad Offers Crib To Babies Born 9 Months After Tonight
There are some really awful Valentine's day promotions out there— we're looking at you Hooters "No ring? Give her wings!" deal. This ad by Ikea Australia is not one of them.In the best Valentine's Day...
View ArticleMarin Software's CEO Gave Me This Document On Google Ad Pricing Right Before...
In late January, I had a nice meeting with Marin Software CEO Chris Lien, and we chatted about Google's new product listing ads (PLAs), which form the backbone of Google Shopping.Marin handles a lot of...
View ArticleValentine's Twitter Hell For Florist That Failed To Deliver
Valentine’s Day ought to be a great time for flower sellers, but for one florist’s social media team it was a day of being inundated with complaints on Twitter.The online florist FTD Flowers was...
View ArticleMichigan Will Stop Running Anti-Union Ads In Its Tourism Campaign
DETROIT -- An award-winning tourism brand has put the brakes on its link with the state's controversial right-to-work law.Jim McBryde, the legislative liaison for the Michigan Economic Development...
View ArticleThere's a Racial Divide On Twitter And Instagram
The popularity of Twitter and Instagram among blacks in American is surging, while white women under 50 continue to pin away on Pinterest, according to a demographic survey released Thursday.The...
View ArticleYahoo, Quantcast Continue To Support Pirate Content Sites With Ads
As some major online ad networks scramble to pull away from pirated content sites, more just rush in to take their place.All the while, ads for dozens of high-profile brands are still regularly...
View ArticleNow Pepsi Cans And Hot Pockets Are Doing The Harlem Shake [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:Always wanting to stay on top of the "cool new thing" of the moment, it's almost impossible for a brand to ignore an internet trend. (Remember...
View ArticleREVENGE! Freelancer Hijacks Gym Chain's Web Site Over Pay Dispute
Web designer Frank Jonen says he's not been paid by gym chain Fitness SF, and he's taking a stand. Specifically, he's hijacked Fitness SF's web site and replaced all its content with his own,...
View ArticleFacebook Thinks You'll Want To Pay $7 To Promote Your Friends' Posts (FB)
If a friend of yours is running in a marathon for charity and is trying to raise money, you might want to pay $7 to promote her status updates so almost of your friends are guaranteed to see the post...
View ArticleFacebook Is Culling The Herd Of Low Quality Ad Partners It Created (FB)
Facebook's advertising partners reacted to Business Insider's story on the company's new "no pay, no play" policy for companies that want access to its Preferred Marketing Developer program.They like...
View ArticleNike Reacts To Accused Murderer Oscar Pistorius' 'I Am The Bullet In The...
Nike came under the spotlight for an ad featuring double-amputee Olympian Oscar Pistorius that reads "I am the bullet in the chamber" after the track star was charged with the murder of his girlfriend,...
View ArticleWatch Joaquin Phoenix Drowning In Protest Against Eating Fish
PETA is known for its controversy-causing, shock-filled advertising featuring celebrity endorsers, and the latest ad in their 'Go Vegan' campaign is no different.The ad starts off by defining the word...
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