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This Online Shopping App Outperforms Facebook And Twitter 3 To 1
Dec. 18 (Bloomberg) -- Even as retailers debate the efficacy of social-media marketing on Facebook and Twitter, they have no doubts about the power of a decades-old technology to drive sales. The...
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Facebook's Slated To Make $1.22 Billion In Mobile Ad Revenues In 2014 [THE...
Good morning, AdLand. Here's what you need to know today:Facebook is projected to make $339.3 million in mobile ad revenues this year, says EMarketer. Even better, it's forecasted to bring in $851.4...
View ArticleDavid & Victoria Beckham's 10-Year-Old Is Now A Model For Burberry
Victoria and David Beckham's genetically gifted 10-year-old just starred in his first-ever modeling shoot.Romeo Beckham is now the young face of Burberry's Spring/Summer 2013 line, and according to the...
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How Facebook Will Reach $12 Billion In Revenue, Broken Down By Product (FB)
In a note to investors, Topeka Capital Markets analyst Victor Anthony predicts Facebook's annual revenue will reach $12 billion in 2016. He thinks Facebook will book about $5 billion in sales this...
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It Turns Out Whiskey Toothpaste Was A Thing In 1961
Apart from her unique spelling choices, Ke$ha is probably best known for her song lyric, "Before I leave, brush my teeth with a bottle of Jack."While some might find the idea of using whiskey instead...
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In 2013, Marketing Should Lead The Growth Agenda Or Risk Being Shoved Aside
Turn on your television this time of year and chances are good you’ll stumble onto Charles Dickens’ "A Christmas Carol."Believe it or not, that got us thinking about marketing, and how Dickens’ ghosts...
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Facebook Will Put Video Ads In Your News Feed Whether You Like It Or Not (FB)
Facebook is planning to launch video ads in users' news feeds that will be on "autoplay," meaning the video will run whether the user wants to see it not, according to Ad Age.The move was expected, as...
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Everyone Who's Angry About Advertising On Instagram Is An Idiot (FB)
Pity poor Instagram co-founder Kevin Systrom. This afternoon he was forced by total idiots — his own customers, basically — to make a statement saying that no, he won't be selling your photos to...
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Mercedes Reveals What Kate Upton And Usher Will Do In Its Super Bowl Ad
Given that Super Bowl XLVII will be held in the Mercedes-Benz Superdome, the luxury car company didn't have much of a choice when it came to nabbing a spot in one of the most coveted — and expensive —...
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The NRA Is Back On Facebook And Twitter After Its Social Media Blackout
After days of a social media blackout following Friday's national tragedy, in which a school shooting left 20 students and seven adults dead, the NRA is back on Facebook and Twitter.The pro-gun...
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Here's The Real Reason No One Drinks Diet Pepsi Anymore (PEP)
Diet Pepsi will get a relaunch campaign from TBWA/Chiat/Day in mid January with ads starring actress Sofia Vergara under the tagline "Love Every Sip." (The drink will also be sold with a different...
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HEY, TRAFFIC NERDS: Google's New Ads For Its Analytics Are Hilarious
Google -- via its in-house Google Creative Lab -- is maturing into quite the charming advertiser. The search giant just released three hilarious videos touting Google Analytics. (That's the traffic...
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Morgan Stanley Allegedly Used This Weird Trick To Dodge Rules On Facebook IPO
Morgan Stanley used a really strange method for allegedly trying to skirt the SEC's rules when it was handling the Facebook IPO.The bank is accused of providing revenue estimates to stock analysts that...
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Look How Confused People Are Over McAfee The Alleged Killer And McAfee The...
There's one giant risk when you name your company after yourself: What if that name becomes its own scandal?That seems to have happened to McAfee, the antivirus software maker whose founder, John...
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Here's The First Kate Upton Photo From Mercedes' Super Bowl Ad Shoot
Mercedes-Benz gave Business Insider a first look at how Kate Upton is going to look in its 60-second long Super Bowl spot.CLICK HERE to see what she and Usher will actually do in the spot.While fans of...
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How Email Could Turn Out To Be Mobile Advertising's Secret Weapon In 2013
We've been hearing for the last three or four years that this is the year of mobile. Will 2013 finally be that year? What will it take to finally get there? It might just be email.It seems to me that...
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Martha Stewart CEO Steps Down After Disastrous Year (MSO)
Dec. 19 (Bloomberg) -- Martha Stewart Living Omnimedia Inc., the company founded by home-decor guru Martha Stewart, said Chief Executive Officer Lisa Gersh will step down, part of an effort to bolster...
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Post-Newtown, Some In Congress Want New Marketing Rules For Violent Video Games
Dec. 20 (Bloomberg) -- Video-game makers and retailers are facing growing pressure from Washington and advocacy groups concerned about possible links between violent games and tragedies like the school...
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Here Are All The Obvious Signs That Goodby And McCann Are Shaky On The...
General Motors has moved creative duties for the Chevrolet truck line to Leo Burnett, taking the work from Commonwealth, the joint agency structure set up by Goodby, Silverstein & Partners in the...
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NEVER MIND: Google Has NOT Figured Out How To Track You Even When You're...
Google announced a new advertising product this morning, called "Conversions API," with a statement on the DoubleClick blog that gave the strong impression the company was now able to let advertisers...
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