Who are the most-liked ad agency CEOs in the business?
We asked our friends at Glassdoor, the careers site, to sift their database of company reviews for the answer. They pulled out the agency leaders who received at least 25 reviews from current or former employees over the last two years.
The results are surprising. Some of the usual suspects are here — Madison Avenue leaders at big, famous agencies.
There's a light seasoning of leaders from hot digital shops, too.
But most people in the business probably won't guess who the two most popular bosses in the adbiz are. They're at very un-trendy shops ...
(A note on Glassdoor's methodology: Companies that offer traditional advertising services, online advertising, display advertising, advertising tools, and those that are performance marketing companies targeting consumer engagement with brands were considered for these reports.)
First we'll show you the 10 most-popular CEOs as ranked by their own staff.
After that, we'll talk about the CEOs who didn't make the top 10 but are still ranked highly by their employees >>
All the employee comments that follow refer to the agency culture, not the CEO specifically.
10. Cobalt's John W.P. Holt
Cobalt got a 74% rating from his employees.
Pros – Very laid back and fun work environment in an energetic urban setting.
Cons – Promotion can be difficult to attain.
9. JWT's Bob Jeffrey
Jeffrey got an 83% rating from his employees.
Pros – Opportunity to work on iconic brands! Strong strategic focus.
Cons – No efforts to involve new employee in the company culture.
See the rest of the story at Business Insider
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